Understanding successive searches concept in Search With No Clicks report.
madhuri.tripathi last edited by
Environment Production Reported product version Mamba'20 Resolved in version Mamba'20 Category Content Gap Analytics report
Search queries where results were shown up on the search client, but users probably didn’t find the results relevant. Hence the results for these queries were not clicked.
In such cases, it is advisable to look back at the documents/searched results produced for these searched queries and generate more content around the same. This would significantly improve the search experience of the users.
Successive Searches with clicks: We also capture Successive Searches with clicks which helps to understand the user journey. These successive searches could be made by the users as an alternative to ‘searches with no clicks’. In the later searches, users could have found a useful document and Admin might want to boost the same document for the unsuccessful search query.